Waterloo Records is an iconic Austin, TX hot spot with in-store performances, local artist collaborations, and concert ticket sales. When Edmund from Waterloo was trying to find custom pieces for their customers and swag for their bands, custom socks were a product that worked for every purpose.
With Waterloo Records being a creative commodity within the music industry, their company swag needed to be just as innovative and upbeat as their brand. Edmond stated, “[Sock Club] couldn’t be easier to work with. From design to restock orders, it has been a pleasure.” With the success of Waterloo and Sock Club’s first encounter, the business between the two has turned into being able to create several sock projects since.
Working in a creative market deserves creative merchandise. With new designs, custom socks were able to create a lasting impression and engage fans. Check out some other company swag for the music industry.