Iowa Public Radio Socks

Iowa Public Radio, a trusted community-based network serving Iowans with local news, music, and cultural programming, sought a creative way to engage with their loyal listeners and supporters. Through a partnership with Custom Sock Club, they created custom socks as unique merchandise that reflects their commitment to public broadcasting. These custom socks serve as a distinctive way for listeners to show their support for local journalism and connect with their favorite public radio station, while also providing a conversation starter about the importance of public media in Iowa's communities.