Sock Club Blogs

The Latest News and Updates on Custom Socks and Sock Club

A row of sock knitting machines in Sock Club's custom sock manufacturing plant in North Carolina

From Seed To Sock: How Sock Knitting Machines Work

Have you ever wondered how custom branded socks are made? In this blog, we will be discussing sock knitting machines, and how a custom sock manufacturer like Sock Club uses them to create high quality custom socks.

Read Post

arrow up right
Title card of a video showing a sock designer creating a logo in stitches for it to knit on a custom sock

How To Design Socks: How To Put A Logo On Socks

Designing custom socks with logos requires a different type of artwork called bitmapped artwork. Bitmapping uses pixels, and one pixel equals one stitch of yarn, so designing in pixels limits a designer in ways that vector artwork doesn't.

Read Post

arrow up right
Sales Operations Manager Ryan Wood holding his pet cat and smiling

Employee Spotlight: Ryan Wood

Ryan Wood joined the Sock Club team in January 2023 as our Sales Operations Manager, helping to level up our sales business intelligence and software so that we can grow with our customers. 

Read Post

arrow up right
Screenshot of a company store created by SwagUp

How To Use Company Swag Stores To Power Your Sales Funnel

In this blog, we will guide you through the various stages of a sales funnel and suggest ways in which a company's store can enhance the sales team's performance by enabling them to execute more focused and scalable corporate swag campaigns. No crucial details will be left out in this walkthrough.

Read Post

arrow up right
Engaged employee working from her home office and smiling at a laptop looking at customization options on her company swag store

Why is customization important in your company swag store?

By providing customized corporate swag to employees, companies can create a unique and personalized experience for their workforce, which can help build loyalty and a sense of ownership, and motivate employees.

Read Post

arrow up right
Man working on a laptop on his desk checking the traffic analytics from his company store

5 Benefits of Setting Up a Company Store for Your Business

It is possible to get the benefit of personalized promotional products while avoiding the typical problems that come with the process. This can be achieved by utilizing an online store specifically designed for your company's branded swag.

Read Post

arrow up right
A variety of custom swag items like custom socks, notebooks, waterbottles, and t-shirts created for company swag stores by swag.com

Scaling Brand Management With Company Swag Stores

In this blog, we will explore how company swag stores can help Brand Managers utilize customized promotional items to build brand awareness, maximize impact, save time and money, and scale their campaigns.

Read Post

arrow up right
Screenshot of the Tools tab in the Sock Club user accounts that allow users to access tools to order custom socks easily

How To Access Tools in Your Sock Club User Account

Our user accounts offer various tools to help users access updated pricing, learn about products, and design socks creatively. We have centralized all these tools in the new Tools tab to make account navigation and tool finding easier for users. These tools can now be accessed with just a few clicks instead of phone calls or emails.

Read Post

arrow up right
Branded kit for an employee anniversary featuring custom socks from Sock Club and sweet treats from Sofia's Cookies

How to Use Your Company Store for Employee Recognition and Retention

By streamlining the recognition process and providing employees with discounted access to branded merchandise, companies can strengthen their work culture, boost morale, and align employee efforts with organizational goals.

Read Post

arrow up right
A brand manager working on a new company swag store at her desk in her home office

The Future Of Company Stores: 7 Trends To Watch

Being ahead of the trends and innovations in marketing can also provide businesses with a competitive advantage. If you’re going to invest in a company swag store, it’s important to keep innovation in mind so that your store can outperform expectations and competitors.

Read Post

arrow up right
Selfie of Kristen Jimenez, Account Manager for custom sock orders at Sock Club

Employee Spotlight: Kristen Jimenez

Since Kristen started, she has been an integral part of the office management team, the trade show preparation team, and the Accounts Receivable team. Recently, she joined the Account Management team, where she puts her extensive knowledge of the business and dedication to customer service to work for our custom sock clients.

Read Post

arrow up right
Pink skein of cotton yarn from Sock Club's custom sock colors

From Seed to Sock: Yarn Dyeing and PMS Matching

Over the years, the Sock Club design team and I have worked together to identify and create the most beautiful, versatile, and popular yarn colors. We want to make sure that we have the best, truest colors to represent your brand accurately and make the most unique and eye-catching designs possible.

Read Post

arrow up right
Company swag store customer visiting a swag store on his phone selecting a promotional product to receive

9 Tips for Choosing the Best Company Store Swag

Company stores make a lot of campaigns a lot easier than traditional direct mail or bulk distribution campaigns, but there are a few things that are more important to consider when choosing customized promotional items to put in your swag store.

Read Post

arrow up right
Woman making a wireframe of a new company swag store on a dry erase board

10 Tips for Launching a Successful Company Store

Creating a successful company store requires careful planning and execution. By following these 10 tips, you can create a company store that is aligned with your business goals, resonates with your customers, and generates revenue.

Read Post

arrow up right
A customer sitting on a fence outside with a tote bag that was created as branded merchandise to create customer loyalty

The Impact of Branded Merchandise on Customer Loyalty

Company merchandise such as t-shirts, custom socks, water bottles, magnets, and coffee mugs have been proven to increase brand impressions with data showing that 76.1% of consumers remember the brand of a company due to corporate swag they received in the past year.

Read Post

arrow up right
Two Sock Club employees in a warehouse holding boxes bulk fulfilling a custom sock order

Bulk vs Pick and Pack Fulfillment: Which is best for your company swag store?

In this blog, we will go over Pick and Pack Fulfillment, Bulk Fulfillment, and Kitting. We will explain what each is, what its benefits and drawbacks are, and how Sock Club fits into each one.

Read Post

arrow up right
Hunter Haug, Operations Coordinator at Sock Club

Employee Spotlight: Hunter Haug

Hunter Haug joined the Sock Club team in December 2022 as an Operations Coordinator, helping to create the systems that will enable us to maintain the quality of our custom socks at scale.

Read Post

arrow up right
Sock Club's Cotton Ankle socks for Meraki and Cotton Athletic Ankle socks for Pure Storage on a white background

Step Up Your Workout Game: Choosing the Right Socks for Your Fitness Routine

In this comparison between cushioned socks and thin socks, we'll take a look at the pros and cons of each and determine which is the better fit for your active lifestyle.

Read Post

arrow up right
Knitting machine in a brightly lit knitting facility with colorful spools of yarn on top of the machine feeding into it

What Fabrics Make the Best Sports Socks?

To uncover the science behind the perfect socks for sports, this article will explore the unique benefits of various materials used to make athletic socks and provide tips on how to choose the right pair for each activity. With the right knowledge and information, athletes can ensure they have the best possible gear for any sporting event.

Read Post

arrow up right
Rush Your Custom Sock Designs with Sock Club

How To Expedite Your Designs In Your User Account

We created our user account system to speed up the ordering process for all of our users. With this new feature, we have made our already speedy design process even faster! When you request new sock designs through your user account, you can easily rush your designs.

Read Post

arrow up right
Custom athletic ankle sock on a gym floor with gym shoes and weights in the background

What are the different types of sports socks? The Ultimate Guide to Choosing Athletic Socks

Custom socks are a great way to express your individual style while also providing important protection and comfort while playing sports. In this guide, we’ll explore the benefits of wearing custom athletic socks, the different types, and how to choose the right pair for you.

Read Post

arrow up right
Director of Operations of Sock Club Custom Katreece Hattaway

Employee Spotlight: Katreece Hattaway

Katreece Hattaway joined the Sock Club operations team in the summer of 2018. In her time at Sock Club, Katreece has grown from an Operations Coordinator to the Director of Operations at Sock Club, and is a member of our predominantly female leadership team.

Read Post

arrow up right
Custom socks with gradients knit into them showing a blue gradient, orange gradient, and blue to orange gradient in a soccer ball pattern

The Art of Sock Design: How To Knit A Gradient

More and more companies are using gradients in their branding, and we at Sock Club are getting more and more requests for knitting gradients into our sock designs. We put together this helpful guide to answer a few questions about knitting a gradient into socks with logos on them.

Read Post

arrow up right
Woman putting on custom white sports socks with stripes on the left, and two people in an office wearing custom dress socks on the right

Custom Dress Socks vs. Custom Sports Socks: What’s the Difference?

Whether you’re looking for a custom business socks for a trade show giveaway or creating custom athletic crew socks for a corporate wellness program, the right socks can make all the difference.

Read Post

arrow up right
Cotton yarn spinning machine turning cotton into yarn for custom socks

From Seed to Sock: Manufacturing Quality Cotton Yarn in the US

From ginning to spinning, this guide will take you through the step-by-step process of high-quality cotton yarn production in the US. It will cover the important steps such as cleaning and carding, spinning, and plying and will provide insight into judging the quality of cotton yarn.

Read Post

arrow up right
Tatiana Arnold Email Marketing Manager at Sock Club

Employee Spotlight: Tatiana Arnold

Tatiana Arnold joined the Sock Club team in November 2022 as our Email Marketing Manager, helping to strengthen and deepen the impact that our emails have on our clients.

Read Post

arrow up right
Southwest employees showing an example of positive company culture by wearing the brand t-shirt and putting their arms around each other

Company Culture Examples: 13 Companies Who Get It Right

We put together some examples of great company culture at companies that have proven themselves with employee retention. The hope is that by following these steps, your top talent will consider working for these companies as they look to replace retiring executives.

Read Post

arrow up right
The Talent.com team showing off the custom socks they ordered from Sock Club in a casual office setting

Custom Socks: The Effective and Unique Way to Promote Your Brand and Inspire Your Team

In this ultimate guide to custom socks, we will explore the different types of custom socks, how to design and order them, as well as how to promote your brand and inspire your team.

Read post

arrow up right
E-Commerce Manager Abby Gilligan on a hike showing a vast view of the mountains and the sky in the background

Employee Spotlight: Abby Gilligan

Our marketing team has evolved quite a bit over the years, and is scaling to focus more intently on the lead sources that have historically brought us business and are continuing to grow. Abby Gilligan joined the Sock Club team in November of 2022 as our first ever E-Commerce Manager.

Read Post

arrow up right
Intro card to video showing Sock Club's online sock design customizer

How To Use Sock Club's Online Custom Sock Designer

Use this new tool in combination with our custom sock design team, instead of our design team, as an additional design to your order - really however you want.

Read Post

arrow up right
Desk with custom socks, coffee, and office items

Best Employee Appreciation Gifts of 2023

Employee Appreciation Day 2023 is March 3, 2023. This means it’s time to start thinking about employee appreciation gifts for your team. Employee appreciation gifts can lead to more productive, engaged, happy, and excited team members.

Read Post

arrow up right
Sock Club's cotton spinning facility showing cotton in various stages of processing, from raw to yarn

From Seed to Sock: Sock Club's Cotton Grown in the United States

Our spinning mill was founded in 1967 and specializes in carded and combed cotton. We pride ourselves on quality and make a point to reduce waste whenever possible.

Read Post

arrow up right
Blue paper being torn to reveal white paper underneath that says employee engagement

Retain Top Talent: How Workplace Culture Affects Employee Retention

If you’re looking to retain top talent, you’ll likely want to make sure that the working culture you’re cultivating is one that embraces top-notch employee retention strategies. But how exactly do you go about doing that?

Read Post

arrow up right
Selfie of custom sock designer Molly Lawrence on a desert hike in a hat

Employee Spotlight: Molly Lawrence

Molly Lawrence joined the Sock Club design team in the spring of 2020. The company and the world experienced a lot of changes at that time, so Molly has truly seen it all when it comes to Sock Club.

Read Post

arrow up right
A corporate team sitting around a conference table at a corporate event with computers and charts in a modern conference room

Conference Giveaways vs. Trade Show Booth Giveaways: What's the Difference?

Giveaways for trade shows and team conference giveaways are both event swag that is used to increase brand awareness and attract potential customers. However, there are some key differences between the two types of giveaways that can impact their effectiveness.

Read Post

arrow up right
Employee and Boss wearing suits holding Employee Recognition award in a crowded meeting room

The Importance of Employee Recognition: How to Make it Happen

If you have a large organization with different departments and staff, it can be difficult to determine which policies and programs work best. However, with the right workplace recognition program in place, you can support your company culture while meeting your financial goals.

Read Post

arrow up right
A screenshot of a video showing how to create a quote in your Sock Club user account

How To Create A Quote In Your Account

Getting the most up-to-date pricing in just a few clicks is a great benefit of our user account system. This eliminates the need to email one of our Account Managers each time you need a quote, and allows you to get that quote back in seconds. Our Account Managers are pretty quick responders, but nothing beats a calculator!

Read Post

arrow up right
Development Manager Kevin Barrett

Employee Spotlight: Kevin Barrett

Kevin Barrett joined the team in November of 2022 as our Development Manager, and brings a background of document imaging, project/process management, enterprise change management, and the better part of a decade in performance marketing (lead gen).

Read Post

arrow up right
An image showing a calendar and promoting our free google sheets download for tradeshow deadlines and budgeting

Attending a Tradeshow? Here’s your tradeshow planning checklist (Google Sheets Download)

In this article, we’ll review the essential tradeshow planning timeline, best practices, and provide you with a free tradeshow planning template to help you plan your trade show. We’ll also provide tips and tricks for making your trade show a success.

Read Post

arrow up right
Chinese New year and Effect on Manufacturing in Promo

How does Chinese New Year affect shipping and the promotional products industry?

To better understand the effect of Chinese New Year on the manufacturing of promotional items, it is important to look at the various factors that come into play.

Read Post

arrow up right
Past winners of sock of the week

Sock of the Week: An Origin Story

Since Sock of the Week has become such a cult classic activity at Sock Club, I wanted to share a little bit more about its history, why we do it, and how it could impact your team.

Read Post

arrow up right
Crowded exhibit hall with booth traffic

How to Drive Traffic To Your Trade Show Booth: 10 Proven Strategies

The success of a trade show is largely contingent on the amount of qualified leads that visit your booth. Here is a list of trade show marketing ideas to increase the traffic of qualified leads to your booth during the show.

Read Post

arrow up right
Employee Spotlight Mallory Haines

Employee Spotlight: Mallory Haines

Mallory Haines joined the team as our Field Marketing Manager in May of 2022. Her background prior to Sock Club included “lots of events, event management, and sales” in several different industries, including the alcohol and energy drink category.

Read Post

arrow up right
How To Order Free Sock Samples

How To Request Free Samples Through Your Account

A guide to keeping your sample supply fresh with only a few clicks. A lot of our clients use samples of our past work to judge the quality of the socks, see yarn colors in person, or test out different types of socks.

Read Post

arrow up right
Employee Spotlight: Jenna Orgeron

Employee Spotlight: Jenna Orgeron

Our team continues to grow! Learn more about Jenna, and her transition from Sales at Paperclip Promotions to a Junior Account Manager with Sock Club!

Read Post

arrow up right

How To Reorder Past Custom Sock Orders In Just A Few Clicks

If you are an existing customer, then this video will help walk you through reordering a past design in just a few easy clicks. If you are a new client, we’re excited to work with you! This video will show you just how easy it is to get amazing custom socks at any time through your new account.

Read Post

arrow up right
People wearing custom holiday socks with their feet on coffee table containing cookies and coffee

Best Employee Christmas Gifts of 2022

The holidays are right around the corner! What are you going to get your employees for Christmas? Did you know that employee holiday gifts can help increase retention and productivity? In fact, according to a study by Snappy, 59% of employees are more likely to stay with their job if their employers gifted “meaningful” holiday gifts. 

Read Post

arrow up right
Requesting new designs in Sock Club new user accounts

New User Accounts: How To Request Free Sock Designs

Our new user accounts are finally here! These new user accounts will allow you to keep track of past and current projects, easily reorder, quickly start new projects, and much more! If you are an existing customer, then this video will help walk you through requesting free sock designs in your new user account.

Read Post

arrow up right
Blue and green custom holiday socks

The Best Holiday Custom Sock Designs

We all know that the ugly Christmas sweater from last year’s company holiday party has been sitting in the back of your closet for the last year. A better holiday corporate gift is custom socks because they can be utilized year-round for both employees and clients. 

Read Post

arrow up right
Red custom holiday socks next to tray of cookies and coffee

Holiday Sock Ideas for Company Gifts

The holidays are right around the corner! Have you thought about your employees' or clients' holiday gifts? Custom socks are the perfect solution for holiday gifts because they're one-size-fits-most, easy to ship, practical, and versatile. Here are our top 5 favorite ways we've seen custom socks used for holiday swag!

Read Post

arrow up right
Boss gifting employee with custom socks as employee appreciation gift

How to Increase Employee Retention with Appreciation Gifts

For businesses to be successful, you need to hire and retain the right set of people for a long time. To retain them, you can send employees appreciation gifts showing how grateful you are for their efforts towards the organization. 

Read Post

arrow up right
Lizzie Stratton Design

Employee Spotlight: Lizzie Stratton Design

A series dedicated to meeting the minds behind Sock Club’s incredible custom socks. We want you to meet one of our incredibly talented designers, Lizzie Stratton!

Read Post

arrow up right
Couple sitting on couch wearing custom holiday socks

Why Custom Socks are Perfect Holiday Appreciation Gifts

One of the best holiday gifts for board members, gifts for executives, or employees gifts is custom logo socks. Branded socks are gender and size-inclusive and ship easily. Here's why they make great gifts for employees and clients!

Read Post

arrow up right
Sock Club New Hire Taylor Pinkin Junior Account Manager

Welcome Sock Club's Newest Hire, Taylor!

Our team continues to grow! Learn more about our new hire, Taylor Pinkin, and her transition from working in product sourcing for a distributor to being a Junior Account Manager on Sock Club's Sales team.

Read Post

arrow up right
Person holding navy blue custom logo socks and smiling

Holiday Sock Idea for Company Gifts

It’s that time of year again to start thinking about corporate gifts for your company. As an HR professional, you can benefit from getting employees company gifts during the holidays because it shows how much they are appreciated, increases employee engagement, and in the long term can help increase retention. 

Read Post

arrow up right
Drew Hund Development

Employee Spotlight: Drew Hund Development

A series dedicated to meeting the minds behind Sock Club’s best-selling custom socks. We want you to meet one of our incredibly intelligent Developers, Drew Hund!

Read Post

arrow up right
United States custom sock mill in North Carolina

Why Companies are Sourcing Swag from USA Sock Manufacturers

Businesses made and born in the USA have a story because they represent an American identity. In this article, we will discuss everything you need to know about swag and the reason why companies are sourcing swag from USA manufacturers.

Read Post

arrow up right
Sock Club team members enjoying company outing

Promote Your Company Culture with Custom Socks

One of the best ways to promote your company culture is through company “swag” or gifts like branded socks. Strong company culture can help increase team member loyalty, retention, and productivity. Here’s how custom logo socks can help!

Read Post

arrow up right
Sock Club's Evolution from a Subscription Service to a Custom Sock Manufacturer

The Evolution of Custom Sock Design

While Sock Club’s legacy began with its subscription service in 2012, we quickly found our footing in the promotional and custom product space in 2014.

Read Post

arrow up right
Orange custom baseball socks for Texas Playboys

Design Your Own Custom Sports Socks with Sock Club

Custom sports socks are utilized visually unify your team, appear more professional, or even sell to fans. In this article, we walk you through the different kinds of custom team socks that Sock Club offers and how to design them.

Read Post

arrow up right
Someone working is Sock Club's custom sock mill in North Carolina

Why Choose Made in USA Custom Sock Manufacturers

When choosing custom-made socks manufacturers there are many benefits to choosing one that offers Made-in USA options. Sock Club custom logo socks are made in North Carolina which helps us create the highest quality custom socks with some of the fastest lead times in the industry, at just 5 days.

Read Post

arrow up right
Employee Spotlight Nick Briscoe Sales

Employee Spotlight: Nick Briscoe Sales

A series dedicated to meeting the minds behind Sock Club’s best selling custom socks. We want you to meet one of our incredible Sales reps, Nick Briscoe!

Read Post

arrow up right
pile of custom socks bulk

7 Unexpected Ways to Use Custom Wholesale Socks

A pair of custom branded socks can be one of the best things to give as a gift. Not only are these custom socks in bulk affordable, but they are also unique and can be used for any occasion. 

Read Post

arrow up right
Two pairs of custom branded socks on desk with work materials and custom gift box.

The Best Custom Branded Socks for Business

Businesses are choosing to use custom logo socks for several reasons. We’ll dive into why custom pairs of socks are a perfect item for businesses and can create a lasting effect on potential clients and customers, as well as the best custom socks.

Read Post

arrow up right
Sock Club post-show virtual webinar

5 Tips for Hosting a High Converting Virtual Webinar

It’s not enough to simply host a webinar. If resources and time are going into hosting a webinar, the webinar needs to convert. Below are five tips for virtual event planning that I have put together based on my personal experience that have helped Sock Club host successful webinars.

Read Postd

arrow up right
Graphic featuring Sock Club employee, Alex Methvin.

Employee Spotlight: Alex Methvin Marketing

A series dedicated to meeting the minds behind Sock Club’s best-selling custom socks. We want you to meet one of our incredible Marketing team members, Alex Methvin!

Read Post

arrow up right
Google-branded logo socks in a box for new hire gift

How to Enhance Company Culture with Merchandise Branding

To maintain productivity and employee satisfaction, employers need to focus on employee appreciation and growing their company culture. There are several ways to enhance your company culture using merchandise branding, specifically using branded socks.

Read Post

arrow up right
A custom sock finishing and tacking machine sitting next to a pile of blue custom socks ready to be packaged

How to Find the Best Custom Sock Manufacturer

Looking to get into the custom sock game? No matter what custom sock you’re looking for, it’s important to pick a sock manufacturer that is able to meet your needs. We’ll cover how to best pick a sock manufacturer that is right for you.

Read Post

arrow up right
Woman smiling with hand on hip with text introducing her.

Employee Spotlight: Blakeley Gaudina Sales

A series dedicated to meeting the minds behind Sock Club’s best-selling custom socks. We want you to meet one of our incredible Sales reps, Blakeley Gaudina!

Read Post

arrow up right
Football team running down the field showing their football socks

How to Customize Football Socks for Your Team

It’s almost football season! This means it’s time to start ordering your team’s uniforms and even fan swag for your merch store. Curious about how to design your own football socks? Here are three different options that Sock Club offers for sock designs. 

Read Post

arrow up right
Emma Hein at Sock Club trade show booth at ASI Chicago 2022

ASI Chicago 2022: My First Time At A Trade Show

My name is Emma and I am a Marketing Coordinator here at Sock Club. I recently got back from my first trade show at ASI Chicago 2022. It feels so good to be back at in-person events! Sock Club is grateful to have attended ASI Chicago in previous years, but I wanted to give you the inside scoop from a first time attendee. 

Read Post

arrow up right
Player wearing orange custom baseball socks for Texas Playboys

Why Your Team Needs Custom Baseball Socks

Whether you are in a professional league or you are playing in a community match, baseball is fun at all levels and a cohesive team uniform can affect your team’s spirit, performance, and excitement. However, trying to find a team uniform that looks good on everyone and is the right size can be difficult. This is why you need a one-size-fits-most option that is designed to look good on everyone. This is where custom baseball socks come in. 

Read Post

arrow up right
Adult Soccer Team running on the field in matching team uniforms

Why Custom Soccer Socks Are a Game-Changer for Your Team

Custom soccer socks can help build team spirit, ignite excitement, and increase team performance. The 3 things you should look out for when evaluating the perfect custom team sock include material, design, and turnaround times.

Read Post

arrow up right
Person smiling wearing a gray baseball cap hugging a white pitbull.

Employee Spotlight: Sarah Schultz Operations

A series dedicated to meeting the minds behind Sock Club’s best-selling custom socks. We want you to meet one of our spectacular Operations team members, Sarah Schultz!

Read Post

arrow up right
custom dress socks with stripes with someone rolling up pants

Top 5 Reasons Sock Club Makes the Best Custom Dress Socks

Dress socks have been worn for centuries, used as a fashion accessory to complement a person's outfit. Now, you can have completely custom dress socks, utilized as a fun promotional product! Custom logo socks are taking over the world by storm, especially with the introduction of customized sock companies like Sock Club.

Read Post

arrow up right
close up of top of custom socks with logo by sock club

Why Are Custom Socks are Trending Promotional Products?

Choosing the right promotional products or promotion gifts for your large business or start-up is essential to help reach and make a lasting impact on your target audience, that's why so many people turn to Sock Club custom logo socks!

Read Post

arrow up right
Sock Club trade show booth

How to Make Your Trade Show Booth a Success

Trade shows are a great way to get your brand in front of a large number of potential customers. But if you're not planning properly, your trade show exhibiting can turn into a huge waste of time and money. There are many ways to make sure that doesn't happen—and that means you'll want to follow these tips and trade show booth ideas for planning an engaging booth for your next trade show event:

Read Post

arrow up right
Person smiling with text introducing her.

Employee Spotlight: Lee Van Pelt Operations

A series dedicated to meeting the minds behind Sock Club’s custom socks. We want you to meet one of our incredible Operations team members, Lee Van Pelt!

Read Post

arrow up right
Sock Club team at trade show booth

How to Create a Successful Event Marketing Strategy

Sock Club attends over 20 trade shows per year so we know a thing or two about event marketing. In fact, most of our business comes from forming partnerships with our clients face to face at promotional product events. We are continuously adding events to our roster, improving our return, and even hired an events manager in 2022. The key to our success has not only been trial and error, but we’ve also learned how to master event marketing. 

Read Post

arrow up right
A woman designing custom socks online at her desk through Sock Club's online sock design builder

How to Design Custom Socks Online

If you are looking to make custom logo socks, you’ll be pleasantly surprised to find out that there are a lot of easy ways to find out how to design socks! The process starts with the custom sock design- this is where you will be able to customize socks with logo, colors, art and styles of your choice.

Read Post

arrow up right
Black and white trade show giveaway swag for Kano

Best Trade Show Giveaways of 2022

There are 3 important things to consider when evaluating trade show giveaway ideas. Portability, practicality, and branding. This list covers our top 5 favorite event giveaways!

Read Post

arrow up right
custom socks with logo over concrete desk with zendesk socks gusto socks and workday socks

4 Reasons Branded Socks and Promo Socks are Trending

When custom branded socks and promotional socks hit the market they quickly became a trendy promotional product that stood out! As brands, companies, and businesses are always looking for the latest and greatest ideas for company swag, conference giveaways, employee gifts, etc - custom logo socks climbed the list fast!

Read Post

arrow up right
Smiling group of people standing in front of a large white banner.

Giving Back to the Community: How TOOF Is Impacting Lives and Why Socks Make a Difference

Learn more about Sock Club's giveback program to help local Austin organizations in need. Featuring one of our incredible philanthropy partners, TOOF.

Read Post

arrow up right
Custom socks for Tuxera being held by an employee's hand in front of a wall that has the same pattern as the sock

The Best Custom Socks We've Found

From corporate custom socks with logos to event promotional socks, to branded socks as merchandise, we’ve created and seen some of the coolest and craziest custom sock designs as sock manufacturers!

Read Post

arrow up right
sock club custom socks hanging on wall

Everything You Need to Know to Make Custom Socks with Logos

Many brands and companies know custom socks are a unique way to excite people, whether as promotional socks or company swag so we put together everything you need to design the perfect custom logo socks and place a bulk order!

Read Post

arrow up right
Woman smiling holding custom branded Google socks

Employee Spotlight: Hanna King Design

A series dedicated to meeting the minds behind Sock Club’s incredible custom socks. We want you to meet one of our incredibly talented designers, Hanna King!

Read Post

arrow up right
A lot of colorful custom socks with logos for brands including Google, American Airlines, Nissan, and Cisco on a light blue background

4 Ways to Put Your Logo on Socks

Custom logo socks are a unique and stylish way to build your brand. Custom socks will make your logo stand out, and can be customized to showcase the unique look and feel of your brand!

Read Post

arrow up right
Collection of multi-colored yarn spools for custom socks

How Much Yarn Does One Pair of Custom Socks Use, on Average?

Curious about the ins and outs of sock manufacturing? Did you know that depending on if they’re ankle socks, crew socks, or knee-high socks, on average, they take 200 yards of yarn! Click here to learn more!

Read Post

arrow up right

3 Easy Ways to Design the Best Custom Logo Socks

Are you trying to figure out how to put a logo on socks? Here are three easy ways we recommend as a professional custom sock company!

Read Post

arrow up right
Man smiling, holding his jacket with text introducing himself

Employee Spotlight: Michael Hintz Operations

A series dedicated to meeting the minds behind Sock Club’s incredible custom socks. We want you to meet one of our ambitious Operations team members, Michael Hintz!

Read Post

arrow up right
Argyle patterned socks

Custom Sock Manufacturing: How Custom Socks are Made

Ever wondered how custom socks are made? This is how we make our socks at our mills in North Carolina and where the future of sock manufacturing is headed.

Read Post

arrow up right

Employee Spotlight: Maureen Jennings Sock Designer

A series dedicated to meeting the minds behind Sock Club’s incredible custom socks. Starting off, we want y’all to meet one of our talented and creative sock designers, Maureen Jennings!

Read Post

arrow up right
Black and blue custom socks with logos on grey background

Why Are Promotional Tools Important for Business?

Promotional tools are utilized to help businesses grow. They can help with increasing brand awareness, sales, and customer loyalty. Are you choosing the right promotional products for your goals? Click here to learn more.

Read Post

arrow up right
Sock with varying lengths laid out in a collage

How Do I Decide Which Length of Custom Socks Are the Best?

The length of your socks can affect your appearance/overall look in a variety of ways. In this article, we will explore the various use cases for different sock lengths.

Read Post

arrow up right
Girl with custom socks at trade show event SXSW

Why Do Companies Give Out Swag at Events?

Here is an easy guide to what swag is, how to incorporate it into your marketing strategy, and giveaway recommendations to help your brand stand out!

Read Post

arrow up right
Blue banner welcoming Austin Van Vark to Sock Club's Development team.

Welcome Sock Club's Newest Hire, Austin!

Our team continues to grow! Learn more about our new hire, Austin Van Vark, and his transition from a previous Product Manager role to being a Product Manager on Sock Club's Development team.

Read Post

arrow up right
Sock Club's flyer showcasing our newest hire to the Marketing team, Mallory Haines

Welcome Sock Club's Newest Hire, Mallory!

Our team continues to grow! Learn more about our new hire, Mallory Haines, and her transition from Event Marketing and Account Manager positions to Field Marketing Specialist on Sock Club's Marketing team.

Read Post

arrow up right
Can branded swag maximize the ROI in your marketing budget? My solutions to this problem? Lasers, non-dairy creamer, and Legos.

Make the Most of Your Marketing Budget with Branded Swag

Can branded swag maximize the ROI in your marketing budget? My solutions to this problem? Lasers, non-dairy creamer, and Legos.

Read Post

arrow up right
Sock Club's flyer showcasing our newest hire to the Customer Service team, David Harper.

Welcome Sock Club's Newest Hire, David!

Our team continues to grow! Learn more about our new hire, David Harper, and his transition from Administrative Support for Universities to Office Manager on Sock Club's Customer Service team.

Read Post

arrow up right
Sock Club welcome to the team flyer for Sarah Valenzuela

Welcome Sock Club's Newest Hire, Sarah!

Our team continues to grow! Learn more about our new hire, Sarah Valenzuela, and her transition from professional photography and photo editing to designing hundreds of new socks on Sock Club's marvelous Design team.

Read Post

arrow up right
Welcome our newest Sock Club hire, Casey Cantrell, who will be joining our Development team.

Welcome Sock Club's Newest Hire, Casey!

Our team continues to grow! Learn more about our new hire, Casey Cantrell, and his transition from the music industry as a Recording Engineer to the promotional products industry as a Software Engineer on Sock Club's spectacular Development team.

Read Post

arrow up right
promotional products tradeshow booth

ASI Chicago 2021 Trends and Takeaways

Linear helps streamline software projects, sprints, tasks, and bug tracking. Here’s how to get started.

Read post

arrow up right
Welcome our newest Sock Club hire, Michelle Twite, who will be joining our Design team.

Welcome Sock Club's Newest Hire, Michelle!

Our team continues to grow! Learn more about our new hire, Michelle Twite, and her transition from designing leather accessories to designing hundreds of new socks on Sock Club's incredible Design team.

Read Post

arrow up right
Custom socks shipping and fulfillment

Kitting, Dropshipping, and Fulfillment: A Step-By-Step Guide

Simplifying the process for individual fulfillment in the promotional product industry.

Read post

arrow up right
Welcome our newest Sock Club hire, Caleb Smith, who will be joining our Customer Success team.

Welcome Sock Club's Newest Hire, Caleb!

Our team is growing! Learn more about our newest hire, Caleb Smith, and his transition from restaurant manager to Sock Club's Customer Success team.

Read Post

arrow up right
Five unexpected ways to use custom socks

Five Unexpected Ways To Use Custom Socks

Custom socks are unique and fun gifts for so many occasions. Here are five unexpected ways to spread custom sock love. 

Read Post

arrow up right
Why custom socks make the best volunteer gifts

Why Custom Socks Make the Best Volunteer Gifts

Finding the right volunteer gifts can be rough. Here's why you should give custom socks out to your next round of fearless volunteers. 

Read Post

arrow up right
Custom socks for Subway

Christmas in July Webinar - Q4 Planning

Hi, everybody. Welcome to the Christmas in July webinar from Sock Club. Thank you so much for voting in the poll. I think we can all use a little bit of Holly Jolly right now.

Read Post

arrow up right
Amazon custom sock gift box

How to Use Swag to Enhance Company Culture

More than 16 million American workers have made the transition to working remotely since the COVID-19 outbreak became widespread in March 2020.

Read Post

arrow up right
successful virtual event with promotional products

How to make a virtual event a success

2020 was on track to being the best year yet for most businesses. Buyer confidence was high, and the proven methods of sales and marketing were working. However, the COVID-19 pandemic brought that to a screeching halt. Buyer confidence plummeted, and most companies are in survival mode.

Read Post

arrow up right
Sock Club Donations

Sock Club Donations

Our Sock Club donations are geared toward helping amazing organizations get socks to those most in need. See how you can help donate today!

Read Post

arrow up right
Woman with pink nails shopping for custom merch on social media on her phone outside during the day

7 Social Media Strategies for Promoting Your Custom Merch

Looking to promote your online merch store and connect with customers? By implementing these strategies, you can boost visibility, engagement, and conversions for your custom merch.

Read Post

arrow up right
Group of young people outside at a restaurant wearing branded merchandise

Why Branded Merchandise is the Ultimate Marketing Tool

Branded merchandise acts as a business card, attracting potential customers and delivering your brand's message. With a great return on investment, even on a small budget, promotional products are an affordable way to achieve big marketing goals.

Read Post

arrow up right
High quality branded merchandise as custom socks shown with dress shoes in an office

Why High-Quality Custom Merch is Worth the Price

Learn why investing in premium materials and manufacturing methods can boost brand perception, customer loyalty, and sales. Find out how choosing the right materials and manufacturing techniques improves comfort, durability, and eco-friendliness.

Read Post

arrow up right
Music Merchandise created for Metro Chicago by Sock Club Custom

10 Creative Band Merch Ideas

Investing in high-quality, custom merchandise is essential for artists as it generates income, promotes their brand, and engages fans. By implementing effective merchandising strategies and offering diverse and unique fashion merchandise, artists can maximize sales, strengthen their brand identity, and stand out in the industry.

Read Post

arrow up right
Woman in a blue t-shirt at an event selling custom merchandise

6 Tips for Increasing Custom Merch Sales At Events

Increase your event merchandise sales and improve event success by developing a strategic plan that involves knowing your audience, maintaining a consistent theme and design, utilizing digital marketing, ensuring a user-friendly online shopping experience, analyzing data, and actively engaging with customers for feedback.

Read Post

arrow up right
A group of soccer fans in sports merch cheering on their team at a bar with beers in front of them

Sports Merch: Tips for Making Your Team Swag Look Professional

To make sports merchandise look professional, you need good materials, a recognizable look, careful planning, and always getting better. By doing these things and looking at what successful teams have done, your team can make its brand look better and earn more money from selling merch.

Read Post

arrow up right
Two women creating sustainable merch in a merch store with plants in the background

Sustainable Merch Is Trending: Here’s What You Need To Know

Sustainable merchandise is important in today's retail and entertainment industry. By using eco-friendly materials, making products fairly, and producing them locally, businesses and artists can demonstrate their environmental concern and attract like-minded customers.

Read Post

arrow up right
A creator making a design on Canva at her desk to post and sell on an online merch store

10 Best Branded Merch Store Platforms for Creators

By using the right online merch store platform, you can create awesome products that your audience will love, and it will help people recognize your brand even more. Take a look at the platforms mentioned in this article and find the one that works best for you and your merchandise.

Read Post

arrow up right
Black and white photo of an artist performing at Coachella in the middle of a large crowd

The History of Festival Merchandise

The history of festival merchandise shows how music brings people together and lasts through time. As the industry changes, merch becomes more vital for artists to connect with fans and establish their brands. Festival merchandise started with basic band T-shirts and has grown into a huge industry worth billions of dollars.

Read Post

arrow up right
Young cool man wearing a branded sweatshirt posing against a light colored wall

12 Surprising Branded Merchandise Statistics

Branded merchandise is a powerful tool that businesses and organizations use to connect with their audiences. This blog explores the world of branded merchandise and reveals some interesting facts about why brands, corporations, festivals, and bands are using it for marketing.

Read Post

arrow up right
Sock Club Quality Testers inspecting the finished product of one of our high quality custom socks

From Seed to Sock: How To Finish A Custom Sock

Have you ever wondered how high-quality branded socks make their way from custom sock manufacturers to your feet? In this blog, we'll delve into the intriguing process of washing, drying, and finishing bulk custom socks after they're made on the circular knitting machine.

Read Post

arrow up right
Different yarn colors for custom socks on the Sock Club website

How To Design Socks: Choosing The Best Yarn Colors For Your Design

Choosing the best yarn colors to make your custom logo socks pop can be a daunting task. Do I want to design custom socks with a monochromatic theme or complementary yarn colors? Or even go a little zany and choose a wide range of yarn colors for the custom socks I’m designing? The options are endless!

Read Post

arrow up right