Sock Club Client Spotlights
Sock Club case studies and use cases from happy custom sock clients!
The Sock Club team had the great pleasure of designing an airport-themed sock for American Airlines. Since 1930, AA has been a big brand in aviation and actually has the largest fleet of airplanes in the world! Socks would be the one-way ticket to elevate AA's client reach out strategy. Tracey from AA was in search of a great promotional product.
The Whataburger team was not only impressed with the quality of the product, but how our in-house design team was able to act as an extension of their branding team. “We have sold out of almost every design we have ordered from Sock Club over a span of at least 3 years. We always have new designs and reorders in the works at Sock Club.”
Habitat for Humanity
We recently caught up with our clients, Greater Indy Habitat for Humanity, a non-profit helping families in need to purchase their own quality, affordable homes. Habitat does this by building new homes, restoring old ones, and repairing already occupied homes. While the goal is homeownership, overwhelming research shows that their homeownership program leads to “improved mental health, decreased reliance on social services, and improved academic achievement of children.
Talent.com’s clients’ needs are constantly changing and their technology needs to adapt quickly to offer a good job search experience. With all the ongoing changes, they need to innovate and always find the best ways to connect the right candidates with their employer clients.
For their first project with Sock Club, the Palisades Canyon team designed a gift that was full of a mix of high end snacks and corporate swag sure to be used. Moore said of the client’s reaction, “Sock Club was a huge hit!”
Catskill Animal Sanctuary
The Catskill Animal Sanctuary team was looking for a gift to offer digitally to generate donations to their following. Our mutual friends at Woodstock Farm Sanctuary recommended Sock Club’s custom socks, as they had previously had success generating donations by offering socks as a gift to their donors.
A&A Elevated Facility Solutions
“I haven't been this pleased with a product, process and service in a long time. This is a no-brainer,” said Marzullo. “100% will be ordering again.”
1338Tryon is a WBENC-certified Woman-Owned tangible engagement agency based in Portland, Oregon. They primarily focus on Fortune 1000 companies and the agencies that serve them. 1338Tryon bridges the gap between traditional marketing agencies and branded merch providers.
Teak & Twine
What sets Teak & Twine apart from other corporate gifting companies is that they’ve kept the high bar for customer service essential for working on weddings, and applied that to working with their awesome corporate partners.
Corporate Couture is a women-owned & operated promotional product distributor in the SF Bay Area. Founder Sarah Costello and her team have been collaborating with companies big and small on custom corporate gifts since 2008! They produce all things custom swag from branded apparel and bags to drinkware and tech... you name it!
Teampay is an innovative solution for companies searching for financial transparency to provide for their teams. Through empowering success, they have been able to automate the way "you" effectively do business to focus on your primary concern - growing your company! Leah from Team Labs was on the hunt for a product that could be the solution for their company swag: something creative, sleek, high-quality, and a simple gesture.
In this and any political climate, things get messy. Thankfully, we have satirists like Randy Rainbow to make light of any situation with witty commentary and Disney music parodies. He’s known internationally for his political spoofs, but also works as a comedian, actor, singer and writer. Randy Rainbow currently uses his talent on his own headlining tour across the US, selling out shows left and right. We worked on a custom sock design featuring Mr. Rainbow’s signature pink, cat-eye glasses. Here’s what a rep had to say about their Sock Club experience.
SwagUp does not sell your typical promotional product. Instead, they are one of the fastest-growing companies in this industry through their unconventional approach and focus on solving problems for customers. Finding differing factors in a challenging market is what Swag up excels in - there's a reason they find the best promotional products to source for you, so you don't have to. The brand partnership with Sock Club began when the time came for SwagUp to be on the hunt for custom socks.
Old Bones Society
After having some success with his t-shirt designs, Adamson and the OBS team were looking for the next unique merch item to add to their collection. “I really wanted to branch out into something that I haven’t seen as much, tattoo inspired socks!"
Honolulu Coffee is the premier farm-to-cup coffee company in Hawaii. Established in 1992, its goal is to provide the ultimate Honolulu coffee experience. And they’re doing just that in over 30 locations across the world! Honolulu Coffee tapped Sock Club to design a custom sock that embraces the spirit of Aloha as much them. Here’s what we came up with and what Honolulu Coffee had to say about their Sock Club experience.
Tynt is a new way to experience natural light at home with smart tinting windows. Founded in 2020, Tynt makes elegant, ultra climate-friendly windows that adapt to your changing needs throughout the day.
The Herban Cannasseur
The Herban Cannasseur is a lifestyle brand established in 2020. They want people to be just as proud wearing a cannabis themed piece of clothing as they would wearing alcohol branded clothing.
Self-Care by Aisha
As Chief Wellness Officer and founder of Self-Care by Aisha, Aisha Moore has taught countless women executives how to put themselves first and avoid burnout through life-changing self-care practices.
Matt Fischer turned to branded swag to help raise money for JDRF and support the team. When Fischer found out about Sock Club through an internet search, and saw the low minimum order quantity, he wanted to give Sock Club custom socks a try.
FACTUALITY evokes empathy, increases cultural competence, & enhances self-awareness. Having reached over 55,000 global participants, spanning across six continents, in under seven years, FACTUALITY is arguably one of the easiest ways to engage diverse groups in conversations on diversity.
One of Torq’s main drivers of new business is attending in-person tradeshows and events. Torq team looks to source the swag that they give out at event responsibly, meaning companies that minimize carbon impact, give back to their communities, or have fair labor practices.
The Mental Health Coalition
The Mental Health Coalition is a coalition of the most passionate and influential organizations, brands and individuals who have joined forces to end the stigma surrounding mental health and to change the way people talk about & care for mental illness.
EPayPolicy makes payments easier for the insurance industry. Starting in 2014, ePay set out to solve the problem of paper checks in an industry still clinging to them. At over 5000 customers, ePay now serves more carriers, agencies, & insurance companies than anyone else.
For more than 55 years, Hennessy Automobile Companies have been metro Atlanta's leader in luxury vehicle sales, service, and leasing. This tradition began in 1964 with the opening of Hennessy Cadillac in the heart of Buckhead and continues today with dealerships located from Morrow to Duluth to Woodstock.
Dandelion Inc. was founded in Toronto, Ontario Canada in 2017, and has also emerged as one of Canada’s fastest-growing start-ups. Dandelion has harnessed its expertise in marketing technology implementation services and campaign services to help advertisers and agencies add acclaimed platforms and tools to their marketing tech stacks.
The idea of making cutting-edge and safe equipment for their customers has manifested into Harper Turf’s 30+ year history. With time came new inventions and solutions for niche markets. Today, Harper Turf Equipment’s vast dealer network expands into the turf maintenance, landscaping, and commercial mowing industries.
Omega Broadcast & Cinema has provided outstanding broadcast engineering support, sales, service, and design to clients across the world for over 30 years. Their market verticals include college and professional sports high-definition broadcast, streaming media and video on demand, house of worship, corporate, GSA, health care, entertainment, education, and film production.
Founded in 2016 by then-18-year-old Claire Coder, Aunt Flow is a company that provides period products in businesses, schools, and other public restrooms. The inspiration for the company came to Coder when after getting her period in public, without any menstrual products on hand, she thought “if toilet paper is offered for free, why aren’t tampons and pads?”
West End BIZ
The West End Business Improvement Zone (West End BIZ) was established in 1991 and is geographically the largest BIZ zone of the 15 in Winnipeg. A Business Improvement Zone (BIZ) is a non-profit association of business people in a particular area of the city who seek to promote the area as a positive environment for businesses.
Greenlight Guru is the only dedicated Medical Device Success Platform (MDSP) designed specifically for medical device companies. The platform helps companies bring safer products to market faster, simplifies FDA and ISO regulatory compliance, and provides a single source of truth by connecting the management of all quality processes like CAPAs, risk, audits, and more.
Capital Compliance Experts (CCE), an owned subsidiary of Capital Retail Solutions, Inc., was founded in 2006 to address the growing need for compliance solutions for banks, fintech, MSBs, lenders, and other emerging markets. Their CAMS consultants have the highest industry and professional experience as it pertains to BSA/AML, Dodd-Frank, lending regulations, and the Consumer Financial Protection Bureau (CFPB).
Geraci LLP is the nation’s largest law firm dedicated almost exclusively to the private/non-conventional lending space and is the leading legal resource for specialty lenders, asset-based lenders, private lenders, and non-bank institutions.
The museum of the Seminole Tribe of Florida is tasked with telling the rich and vibrant story of the Seminole people in Florida. Their target audience is the local community as well as those interested in the art and culture of the Seminoles.
Golden State Lumber
Golden State, along with their business philosophy, began in 1954, at a time when customers were treated as partners and companies acted small. For the past six decades, they have continued to embody this philosophy by putting their customers first. As the premier Northern California supplier of building materials, their priority is to put their customers in the best position to succeed. “When You Succeed, We Succeed!”
Humboldt Distillery has been in business since 2013 when 5th-generation Humboldt County resident Abe Stevens and his wife Courtney began hand-bottling their organic vodka. In the 8 years since they’ve been proud to become California's best-selling brand of organic vodka, and they’ve introduced other spirits such as spiced rum and hemp-infused vodka.
Founded in 2009 and based in Palo Alto, Calif., Technica Communications is an award-winning, boutique, public relations, social media, and content marketing firm. With over 90% of its client base focused on the cleantech and sustainability markets, Technica possesses the deep expertise and contacts required to deliver top-quality results in these challenging sectors.
Los Bagels is a vibrant multi-cultural bagel bakery and cafe, serving traditional boiled and baked bagels, hand-crafted pastries, and artisan-level espresso. Founded in 1984, Los Bagels aims to create a community destination where all people feel welcome.
Cellino Law has been in business since 1958 and has helped collect over $2 billion for personal injury victims across NY State. When people are out of work or unable to lead a normal lifestyle due to an injury, they are there to help them take on the insurance companies and get their feet back on the ground financially.
Patrick Gabaldon, the artist behind Gabaldon Art, said he started his business because “First impressions are usually lasting ones- good or bad. Our hometown has been subject to some bad first impressions so I made it my goal to make a new first impression for El Paso Texas and the border.”
Founded in 2016, Unchained Capital provides a range of financial services to long-term bitcoin holders. Products include collaborative custody vaults, a trading desk, bitcoin-backed loans, and bitcoin retirement accounts. All of their services use bitcoin multisig to maximize clients’ ownership over their bitcoin. Not your keys, not your coins.
The Peddie School
Founded in 1864, The Peddie School is a private, independent, co-educational boarding and day school for grades 9-12 and postgraduate located in Hightstown, NJ.
Ashby Creative Lab
Ashby Creative Lab created an entire brand identity for Adlai E. Stevenson High School located in Lincolnshire, Illinois. Every year, Stevenson’s Superintendent, Eric Twadell, comes up with a special birthday gift that he shares with each employee on their birthday. As teachers were returning in-person post-pandemic, he knew that this year’s birthday gift needed to be special.
Bozz Prints was founded by John Bosley (Bozz) in Des Moines, Indiana in 2015 with the vision of paying homage to the cities and landmarks widely known and loved through thoughtfully designed art, apparel, and other goods. The idea took off and Bozz Prints quickly transitioned from a one-man enterprise operating out of John’s basement to a full-blown brick and mortar shop in West Des Moines’ Historic Valley Junction.
Effectively opening the window of communication for brands to engage with consumers in new, exciting ways requires a skilled team of creative problem solvers that find purpose in advocating for their clients’ brands. Founders of the all-inclusive TV agency Marketing Architects noticed a lack of such teams existing within the media advertising space more than 20 years ago and accepted the challenge of making quality engagement opportunities within the medium accessible for performance brands of any size or tenure.
When it comes to accelerated analytics, OmniSci is the pioneer. The platform is used to find insights in data beyond the limits of mainstream analytics tools. The power in their data tool is for their sought after in-cloud and on-premise capabilities.
A Thinking Ape
Starting in 2008, A Thinking Ape is changing the way people socialize. They’re creating unique worlds in their mobile games and the “secret sauce” they take pride in -- building a sense of community within the worlds they create. ATA currently runs four mobile games: Party in My Dorm, Casino X, Kingdoms of Heckfire and, the classic, Kingdoms at War.
As a public charter school, ACA works with a relatively small budget. Faculty typically have dual roles and they rely on a strong community of volunteers. According to Mia Russo, Coordinator of Fundraising and Development, “Our Parent Teacher Organization has been incredibly instrumental in providing much-needed resources, activities, and morale-boosting celebrations for our students, parents, and staff. Through their generous donation of time, our parents send a positive message to all students about the importance of education.”
There's a new generation of creative apps for professionals, and Affinity is leading the way. Created by a passionate team of programmers and artists, they provide creatives with the best in the industry with high-quality tools, innovation, and reliable apps. As a creative platform, visual representation means everything, and when company swag became a need for an upcoming trade show, they needed an out-of-the-box product.
“We have a wide ranging audience and broad reach so can be a challenge marketing to them all at one time,” said Metro's Merch Manager, Tara Shanahan. The Metro team was impressed with the high quality custom socks that Sock Club creates for our clients, as well as the quick turnaround time.
Headquartered right in the heart of Silicon Valley, Applied Intuition provides engineering and product teams with software that makes it faster, safer, and easier to bring autonomy to market. High-quality and sophistication are what they deliver for their customers to scale their autonomous vehicle development. The software could not be provided at the excelsior level without the brains behind the tools. Employment appreciation is a great way to show inclusive engagement and welcome new hires.
Arch Apparel is more than a clothing brand; Founder Aaron Park explains that the mission behind his clothing is to show the creative forces that St. Louis represents. As an Australian native, Aaron found himself settling down in St.Louis 14 years ago and wanted to build a clothing brand that people would be proud to wear. With their mission to be inspired by St.Louis, be focused on quality, be focused on fashion, and do cool things created a creative niche for themselves.
Beyond 20 is a learning platform for technology, consulting, and training. Jade Kendrick was looking for a product that could be used for multiple reasons, both internally and for outside business ventures. "The quality of socks and the design are unbeatable. We use them as prizes for our training, and every student's first question is: "Did you bring socks for us??" We also give them to all our employees and friends of the company. They're soft, comfortable, and fashionable!"
Exceeding limits and setting new standards is why Certitrek raises the bar as a certification company. In the education industry, new limitations are pushed and exceeded consistently—the range of industries that Certitrek offers certificate courses range from healthcare, IT to financial services. With the advancement and preparation that their courses offer, it's no wonder why many say that enrolling in a course can create a pathway to a new career.
Going above and beyond to solve your network challenges is what Combat Networks Inc is known for. A Candian network solutions integrator focused on providing complete solutions and services for mission-critical networks. Customer needs are the priority and have "become trusted advisors to some of the largest, most demanding organizations in the country." With technology that stands out amongst their industry, finding a promotional product that did the same was a top priority for Vendor Partner Marketing Manager, Ezio Giancristofaro. After Ezio attended a technology training event, he received a pair of custom socks and "loved the quality, concept and decided to contact Sock Club."
Leading global enterprise, Contino partnered with Sock Club to promote and elevate their company swag. Since 2014 Contino has been able to master and amplify the tech industry. With its competitive edge in DevOps, Data, and Cloud Transformation, this consultant agency has upscaled customer service to its clients. Bridget Sweeny was interested in "a smaller swag item with our mascot Maurice on it, and these have gone over exceptionally well with clients and at conferences!"
Creme Global is in the business of making better decisions for a better world. With their multiple ventures in computer software, analytic reporting, and scientific modeling, they are helping industries and governments with unique solutions. Company swag is an excellent way for them to show their creative side to their employees and clients.
A crowd favorite when it comes to telecommunications - CrowdFiber is a top service provider with the goal to grow, serve, and connect more people. Being in connections with others is what bridges the telecommunications world with everyone. Founded in 2013, CrowdFiber has been able to grow business with its all-in-one marketing and sales automation platform.
Commercial Technology Contractors, Inc. has been delivering unparalleled technological advances to their clients for 35 years. In today's fast-paced and ever-changing technology, CTCI understands that integrated technology is critical to an organization's ability to CONNECT, to COLLABORATE, and to CREATE. "As a single-source supplier of structured cabling and audio-visual unified collaboration systems, CTCI provides a competitive edge."
Securing firewalls for companies around the world is Firmex's specialty. Their cloud-based virtual data room service protects companies from everyday cyber-attacks. Back for round two with custom socks - Firmex was able to swag up their employees for their onboarding kit on their first encounter with Sock Club. Talk about a great way to take a step in the right direction! When it came to finding company swag for their clients, Firmex knew exactly where to begin.
Flyhomes is an innovative real estate firm that has reinvented the home purchase process for buyers. Clearing obstacles to homeownership was their primary goal for their clients. With multiple counterparts that Flyhomes encounters, their goal was to find a way for custom socks to be used in various promotional ventures. Chase from Flyhomes described their venture needs for "employees, leads, clients, friends/family of employees, trade-show attendees, event promotion, and gift bags."
Market Leader in solar sales software, Folsom Labs is creating groundbreaking HelioScope developments. Residential and commercial are both welcome to receive solar options with high-performance solar arrays for ranging budgets. Built on the foundation that if there is not something in the market that is up to par, make it yourself. "We founded Folsom Labs because we saw the need for better software tools to enable high growth in solar." Co-founder, Paul Grana partnered with Sock Club to create a creative client appreciation gift that would leave a lasting impression.
Helping revenue teams reach their fullest potential is how Gong.io is unveiling customer reality. Capturing and understanding every customer's interaction is how they empower revenue teams to make decisions based on data instead of opinion. What stands out the most about Gong.io is its ability to understand its customers truly. Searching for their company swag, Event Marketing Manager, Danny Hutto knew that they needed a product that had worked in the past, and their customers would want to receive.
Grillo Music is the live music performance you've been missing. With a modern twist to a classical approach, owner Joe Grillo is a jack of all trades. Grillo offers DJ services, live performances, studio production, and event consultation. The precision and accuracy that go into his services ensure that your needs are met with perfection. When Lynn Grillo was searching for a product to match their emphasis on precision, custom knitted socks were it.
We recently spoke with our friend Warren from Industrial Lighting Products (ILP), a leading manufacturer of high-efficiency lighting products for commercial, industrial, and outdoor lighting applications. Every month, around 180 employees produce over 20,000 lighting products. For over 10 years, Industrial Lighting Projects has been a company that prides itself on high quality and fast delivery. Sock Club partnered with Warren of ILP to create a custom sock design featuring ILP and Green Creative logos. Warren was under a tight deadline and needed socks fast.
“Our industry holiday, 4/20, was coming up. One of the things we wanted to focus on this year was celebrating our budtenders at our partner dispensaries. Budtenders are the people that help you shop at a dispensary, similar to a bartender. Expressing our appreciation was the ultimate goal. We delivered 'budtender boxes' with custom cannabis socks, various samples of our products, a booklet of information, and more to a bunch of our accounts.
The public radio station, 91.5 KRCC broadcasts live from Colorado Springs 7-days a week. Through meticulous reporting, impactful storytelling, and music curation, 91.5 KRCC serves those seeking information and an authentic connection to Southern Colorado and the world at large. As a non-commercial, member-supported public media service, operated by Colorado Public Radio in partnership with Colorado College allowed the best of both informing the public on newsworthy events and listening to a vast music selection.
"Working towards a better tomorrow." Minot Lions Club has been catering as the world's largest service club since 1936. Servicing the blind and aiding the visually impaired is why they have committed to servicing communities and youth around the world. With multiple events and fundraisers every year, Ashley from Minot Lions Club was looking for a product that would bring joy, show creativity, and represent their company at their upcoming event.
Radio Coffee & Beer
Although Radio already has great branding, the Sock Club in-house team was an essential part of making Wilson’s dream for custom socks come true. “We've been extremely happy with the product Sock Club has provided. The buying process was quick and painless. Using Sock Club is easy, affordable, and quick,” said Wilson.
NC State University
Founded in 1887, North Carolina State University is the largest university and leading public-grant research program in the Carolinas. With multiple research programs, scholarships, and donor opportunities, gifting university merchandise is a necessary perk to represent events, departments, and the school as a whole. High education as a whole is well-versed in custom swag, and North Carolina State University is an expert when it comes to choosing promotional products for their university. Custom socks from Sock Club were an item that caught their eye for their upcoming gifting projects.
Pprwrk Studio is not your ordinary letting workshop; in fact, it belongs in its own category. Founder and lettering artist Mark Caneso currently focuses on graphic design and lettering art in South Carolina. Expressing and creating artwork is what his fans and admirers have got a chance to know him for. From one artist to another, Mark and Sock Club collaborated on creating custom socks for his company.
The idea of video conferences has drastically changed over recent years, and we are here for it! We live in a society based on automation and getting the best practices from the most engaging tools. Sight and attention need to be tended for when engaging with classmates, employees, or clients. Slido slides in with their amazing plugin platform and has created a user experience like one we have not seen or used. With their ability to be adapted to the most popular apps out there - good'ol Slack, trusty Google Sheets, Vimeo, and more, their tools have the adaptability that works with what you have.
Winner of the Technical Innovation Partner of the Year - SovLabs offers a new way for vRealize Automation (vRA) customers to accelerate their time to value and reduce administrative overhead. Cultivating an integrated framework has allowed them to provide datacenter and cloud technologies.
Founded in 2012 in the heart of New York City, Tilting Point entered as a rapidly growing player in the department of free-to-play games. You may think that this industry is all fun and games, but to be a key player, Tilting Point created ventures in top development studios with capital and operational support to scale the success of high-quality free-to-play games. They were able to scale their business across the ocean into the European market with a second home base in Barcelona, Spain.
Waterloo Records is an iconic Austin, TX hot spot with in-store performances, local artist collaborations, and concert ticket sales. When Edmund from Waterloo was trying to find custom pieces for their customers and swag for their bands, custom socks were a product that worked for every purpose.
Tech giant Wyze Labs are obsessed with making smart home products accessible to all. Intuitive products at a reasonable price make this tech brand one for the people. "We believe customers shouldn't have to compromise – beautifully designed smart home products should enrich people's lives and be something everyone can afford."