Freshworks is a leading provider of customer engagement software. When their marketing team needed a fresh approach to promote their suite of products, they turned to customized digital solutions. The team created an interactive demo platform that showcased Freshworks' key features in a user-friendly interface. This innovative approach allowed potential customers to experience the software's capabilities firsthand, resulting in a significant increase in qualified leads. The success of this digital demo led Freshworks to incorporate it into their sales process, streamlining customer onboarding and reducing time-to-value. By leveraging technology to enhance their marketing efforts, Freshworks not only boosted their brand visibility but also demonstrated their commitment to delivering cutting-edge solutions in the CRM space.
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