Tipalti is a leading global payables automation platform that streamlines the entire accounts payable workflow for fast-growing companies. When Tipalti needed a unique and memorable way to engage potential clients at trade shows and conferences, they turned to custom socks as a standout promotional item. The socks feature Tipalti's distinctive logo and brand colors, making them both a practical and eye-catching giveaway. These custom socks quickly became a coveted item at events, with attendees eagerly seeking out the Tipalti booth to snag a pair. The socks not only served as a conversation starter but also provided lasting brand exposure long after the events concluded. As a result, Tipalti saw increased booth traffic and improved lead generation, proving that sometimes the most effective marketing tools are the ones you can wear on your feet.
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