WXXI is a trusted public media organization serving the Greater Rochester area and beyond. Since 1966, WXXI has been dedicated to engaging, educating, and inspiring our community through high-quality programming and services. From award-winning news coverage to educational outreach programs, WXXI plays a vital role in enriching lives and fostering civic engagement. When WXXI sought to create unique merchandise that would resonate with their loyal supporters and showcase their commitment to public media, custom socks emerged as the perfect solution. These specially designed socks feature WXXI's iconic logo and color scheme, allowing supporters to proudly display their affiliation with the station while enjoying a comfortable, everyday item. The socks quickly became a hit among members and staff alike, serving as a tangible reminder of the station's impact and the community's shared values.
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