Employee Spotlight: Tatiana Arnold

David Harper
January 10, 2024

<div  class="blogs-body hyperlink-red mx-8 md:mx-16 lg:mx-64 2xl:mx-96  mb-12" style="color:#667085"><p>Quick, clear, easy to  understand communication with our clients is one of the foundational parts of  what Sock Club considers to be excellent customer service. The Sock Club team  sends around 75,000 emails to our clients each year just about orders in our  pipeline, email forms the basis of notifying clients about updates in <a  href="https://custom.sockclub.com/sign-up">their  accounts</a>, and it is the most effective way to keep our clients  informed about new products and  services.<br><br><br></p><p class="  block-img"><img src="https://images.prismic.io/sockclub/ea88c566-c778-434b-a6f0-f8ad1962b456_CatTyping.gif?auto=compress,format"  alt="Cat furiously typing on a  laptop"></p><p><em>Pictured here: One of our  Account Managers communicating with their clients. (via <a  href="https://tenor.com/view/typing-laptop-cat-busy-cute-gif-5822667"  target="_blank"  rel="noopener">Tenor</a>)</em><br><br></p><p>Last  month, we rolled out a facelift for our order update emails in the portal, in  an effort to provide our clients with more relevant resources at every step  of the buying process. You might have also noticed a new and improved take on  our email marketing in general over the last few months!<br><br></p><p>Our  marketing team has evolved quite a bit over the years, and is scaling to  focus more intently on the lead sources that have historically brought us  business and are continuing to grow. Tatiana Arnold joined the Sock Club team  in November 2022 as our Email Marketing Manager, helping to strengthen and  deepen the impact that our emails have on our clients.  <br><br></p><p>Our team sat down with Tatiana to  learn a little more about her and her time at Sock Club thus  far.<br><br><br></p><p><em>SC: What is  your background prior to Sock Club?<br></em>Tatiana: I worked in  the publishing industry for 5 years prior to joining Sock  Club.<br><br><br><em>SC: What about your new position  or Sock Club in general drew you to apply for the  job?</em></p><p>Tatiana: Sock Club's whole vibe! I was  attracted to the energy of the company and felt like I could contribute to  its growth.<em><br><br><br>SC: What's been your  favorite thing about working at Sock  Club?</em></p><p>Tatiana: I ENJOY the work I do and I love  my team!<br><br></p><p><em>SC: What's it like  being an Email Marketing Manager for someone who wouldn't know at  all?</em></p><p>Tatiana: It's creative and expressive! I'm  still using my English Degree even while being out of the publishing  world.<br><br></p><p><em>SC: Who or what  inspires you?</em></p><p>Tatiana: My dog - I work hard so  she doesn't have to.<br><br><br></p><p  class=" block-img"><img src="https://prismic-io.s3.amazonaws.com/sockclub/c703ae09-f431-465c-aaef-3e844a6777a5_AkiraArnold-SockModelandDog.jpg"  alt="Akira Arnold wearing our 2019 February subscription  socks"></p><p><br><br></p><p><em>SC:  What’s the last book you read? Why/what did you  learn?</em></p><p>Tatiana: <a  href="https://www.goodreads.com/book/show/58784475-tomorrow-and-tomorrow-and-tomorrow"  target="_blank" rel="noopener"><em>Tomorrow, and  Tomorrow, and Tomorrow</em></a> by Gabrielle Zevin. We're all  playing a game called Life and our friendships are what get us through it...  tomorrow, and tomorrow, and  tomorrow.<br><br></p><p><em>SC: What’s the  first concert you ever attended?</em></p><p>Tatiana:  Probably some alt/rock concert my dad took me to as a kid, but as an adult  with memories I can't remember the first  one??<br><br></p><p><em>SC: What’s the next  place on your travel bucket list?</em></p><p>Tatiana:  Tokyo.<br><br></p><p><em>SC: What is something  people might not know about you?</em></p><p>Tatiana: I love  anime.<br><br></p><p><em>SC: When people talk  about the impact you make at Sock Club, what do you want them to  say?</em></p><p>Tatiana: That I've created an engaging user  experience for our clients, and have built an effective email marketing  process.<br><br></p><p><em>SC: What initiative  on another team are you most interested in learning about  currently?</em></p><p>Tatiana: Dev - how do you write code  👀<br><br><br>Tatiana has taken on her new role with  a determination and excitement that has been truly wonderful to watch! She  leans into curiosity, and is quick to seek answers and feedback. And the fact  that she also brings Akira is a huge bonus! We are so excited to see how her  work transforms our client  experience.<br><br><br></p><p><strong>Want  to learn more about our current opportunities and join our team? Check out  our <a href="https://sockclub.applytojob.com/apply">careers  page</a> for all current open positions. We want to meet  you!</strong></p></div>