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According to Swimlane's website, "Swimlane integrates all of an organization's security tools and related infrastructure with its existing people and processes to orchestrate faster, more effective incident response and threat management. This helps the organization accelerate and streamline incident response processes by centralizing all relevant event data in one platform and automating standardized workflows." Sound like a lot? It is! Swimlane's software makes it possible for your software to be more secure, and to have threats solved more quickly. With a growing team, a growing customer base, and a lot of marketing events on the horizon, Swimlane needed a custom swag item that was able to serve several purposes at the same time. Custom socks from Sock Club were the answer to their problem! This cool, bold design was conservative enough for the top level executives, and funky enough for potential new hires at networking events.