Iponweb is a technology company with offices all across the world. According to their website, "Pioneers in applying machine learning to solving digital advertising’s biggest challenges, we offer world-leading technology solutions for building and operating scalable, algorithmically complex media trading systems for innovative companies across the advertising spectrum." One of their major subsidieries is BidSwitch, a platform that connects ad types of all ad formats with buyers in different markets. BidSwitch regularly attends trade shows in order to gain more clients, and needed a branded giveaway that represented the thing that they are most proud of - their tech. BidSwitch sent us a picture of some lines of their code, and our designers turned it into custom socks that represented their company and their value proposition uniquely.